Archive for: July 2016

Windows10, logo, 2015

Use case #2 – Real-time campaign monitoring and analysis

July 26, 2016 | Use cases
Industry: Technology Use case type: Campaign monitoring and analysis Description: The PR department of Microsoft Balkans used Sensika to monitor and analyse quantitatively and qualitatively the launch of Windows 10 as the new operating system, in all possible earned media channels as online, social, print and digital. It has defined goals...